Friday, January 25, 2008

The viral marketing site that has been promoting Heath Ledger’s last film, The Dark Knight, has placed a black ribbon on the front couple of web pages as a sign of respect regarding his sudden death this week.

It’s weird how these things work because they sort of walk a fine line between having to acknowledge reality and existing entirely within their own world. Suffice to say, The Dark Knight will now be a huge deal with basically no work needing to be done by Warner Brothers. I mean, they’ll have to do work but it’ll pretty much run itself. [source]

No comments: